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Challenges in AI-Ready Video Content
The rapid advancement of generative AI and its emergent capabilities has triggered an unprecedented wave of AI models and Agentic systems. Simultaneously, the volume of rich-media content—including video, audio, images, and text—has skyrocketed, with video dominating as the primary format. Yet, only a very small fraction of this vast content is accessible to AI systems and is “AI Ready”. Historically, video content discovery has relied on manual processes or outdated indexing tools that are slow, imprecise, and inefficient. Existing legacy systems for processing and indexing video remain costly and cumbersome, restricting their scalability and effectiveness.
Importance of AI ready AI rich media
In the traditional world of ChatGPT and other Generative AI models, we feed the system content manually to extract insights. But in a business or enterprise setting, where content flows in diverse forms like video, audio, and text, the game changes especially when there is massive amounts of content. Here, this content must first be uncovered, tailored to the insights you’re seeking, before the magic happens. To unlock the full potential, content must first be transformed into a dynamic “searchable” format. Then, the “context” or the “meaning” within each asset is transformed and made to seamlessly connect—not only within the same content type but also across video, audio, and text format into a structured form for AI systems to interact with.


AI-Ready rich media solution
We have developed a cutting-edge platform powered by our proprietary technology—intuitive, interactive, multilingual, and highly cost efficient —designed to understand rich-media content through a contextual lens. By extracting advanced contextual metadata, our platform enables automated discovery, generates meaningful insights, and crafts compelling narratives—not just within a single modality but across multiple sources and formats.
THE CRISP AI ADVANTAGE
Our platform delivers true rich-media understanding, going beyond simple metadata to grasp the deeper context within video and audio. With context-aware intelligence, content isn’t just retrieved—it’s fully understood, enabling highly relevant and actionable insights. Designed for the enterprise, it’s optimized for speed, scalability, and cost-efficiency, delivering real-time, AI-powered business intelligence that drives impact.
